Adi Widya : Jurnal Pengabdian Masyarakat

Pentingnya Kolaborasi: Guru sebagai Agen Kunci dalam Meningkatkan Penerimaan Peserta Didik Baru

2024-02-01T08:48:44+07:00

Digital marketing is overwhelmly replacing offline marketing. One of the classic challenges faced by private schools is student enrollment. The purpose of the programm is to increase teacher’s participation in new student admissions (PPDB) through marketing strategy sessions, teacher motivation class, and a workshop on creating audiovisual media using mobile phones. The community service was held on January 2nd, 2024, and was attended by 34 participants, including principals, teachers, and education staffs from SMK PMB Kutoarjo, SMP PMB Pituruh, and SMP PMB 1 Kutoarjo. The questionnaire data was analyzed descriptively. The training results indicated that most teachers (94.1%) were willing to participate in PPDB digital marketing by sharing promotional media (65.6%), creating promotional media (59.4%), making videos (50%), and involving students in media creation (31.3%) and sharing media (43.8%). Efforts to enhance the participation of teachers in PPDB require personal commitment as well as the support of leaders and policy stakeholders. Collaborative efforts involving teachers as key agent include peer teacher, students, and alumni.

Journalism Training to Explore and Increase Student Potential in Helping Tourism Development in Pacitan Region

2024-01-31T13:11:45+07:00

This community service was to help the community utilize the internet as a means of promoting tourism or all the potential in the Pacitan area, East Java. The intended target was for students to be more productive in utilizing their time in this information and digital era. Research shows that students spend more time surfing cyberspace, fulfilling their entertainment needs than studying. Through journalism training, it was hoped that students who were still active members of society and had high curiosity could canalize it through positive activities. The way to do it was by making journalistic products that could be published in media. How to make journalistic products that could be suitable for publication in the media or were of interest to the public as a means of regional promotion was the goal of this activity. This activity was part of efforts to increase society's digital competence.

"IMOOJI" UNTUK OLAHAN JANTUNG PISANG DESA MOJOGEDANG KABUPATEN KARANGANYAR

2024-02-01T09:15:11+07:00

Not having the geographic potential to be explored as a tourist area does not discourage the people of Mojogedang Village from improving their welfare. The objectives to be achieved in this activity are: To train Mojogedang Village PKK members to master marketing techniques through social media and internet networks by creating interesting content with digital marketing facilities so that they can generate significant income to improve the family economy in Mojogedang Village as a supporting area for Tourism Village in Mojogedang District. The approach technique is carried out using seminar methods and simulations directly utilizing the laptop and smartphone of each participant. With this dedication, Mojogedang Village PKK members can open their minds to competition, quality products, and the correct production process and develop themselves through digital marketing training, to improve economic welfare in the future. The following is the link to the results of the training https://bit.ly/Nuget_Jantungpisang_MojoGedang

Workshop Pilah Sampah Sebagai Kampanye Peningkatan Kesadaran Lingkungan Bersama Rapel Solo Raya

2024-01-31T13:15:52+07:00

The community has the right to get a clean, beautiful, comfortable and healthy environment; get cleaning services; utilizing and processing waste; actively participate in waste management activities; and obtain information from local governments and/or other parties that are directly related to the sustainability of life related to waste. This right has direct implications for the community's obligations regarding the management of household waste and/or similar household waste by being obliged to reduce and/or handle waste in an environmentally sound manner. Unfortunately, the handling of environmentally sound waste has not gone well due to inadequate facilities, enforcement of regulations, and low awareness of the community itself. PT. Wahana Anugerah Energi has developed a waste collection and transportation system using a smartphone application called Rapel. Rapel campaigns for sustainable waste management in households. Currently, Rapel provides garbage pick-up services, especially for recycled waste. However, the problems faced include: wide community reach but with Human Resources (HR) PT. The Wahana Anugerah Energi (Rapel Surakarta) is limited, facilities and infrastructure for the ongoing development of understanding of waste management for the community are not sufficient, the application of Rapel is not yet known by the people of Surakarta. overcome, the lack of public awareness of Surakarta City regarding waste management, lack of cooperation and coordination with agencies related to waste problems so that Rapel technology has not received public knowledge, Surakarta people do not know about data integration related to environmental information.

From this problem, we design a social marketing communication program so that Rapel Indonesia's goal of encouraging people to sort household waste can be achieved. To achieve this, we design a waste sorting workshop by presenting credible sources such as Lyfe With Less Representative and Rapel Indonesia Manager.

Keywords: Waste Management, Education, Society, Technology, Surakarta

BUDIKDAMBER SEBAGAI UPAYA PENINGKATAN KETAHANAN PANGAN KELUARGA DISABILITAS DI INKLUSI CENTER KECAMATAN KARANGANOM (ICKK)

2024-01-31T13:15:13+07:00

Karanganom (ICKK) Bakti Negeri adalah keterbatasan ekonomi yang berakibat ketidakmampuan mencukupi kebutuhan pangan bergizi untuk keluarganya. Adanya pandemic Covid 19 lebih memperburuk kondisi keluarga disabilitas yang berasal dari keluarga prasejahtera. Kegiatan pengabdian dilakukan di ICKK Bakti Negeri Kecamatan Karanganom. Tujuan pengabdian adalah (1) melatih ketrampilan anak disabilitas dalam budidaya lele dalam ember (budikdamber), (2) memenuhi kebutuhan pangan keluarga disabilitas. Tujuan tersebut dicapai dengan melakukan pelatihan dan pemberian bantuan perlengkapan budikdamber. Pelaksanaan kegiatan meliputi sosialisasi, pelatihan, praktik budidaya, dan monitoring. Kegiatan dilakukan secara tatap muka dari rumah ke rumah penerima bantuan.

PELATIHAN PENCIPTAAN DESAIN BUSANA SEBAGAI INOVASI INDUSTRI BATIK MASARAN DI UKM BATIK ALUNA, SRAGEN

2024-02-01T08:50:33+07:00

Batik Aluna merupakan salah satu UKM di Kampung Batik Sragen yang perlu didukung dalam bertahan dikondisi wabah pandemi Covid 19. Batik Aluna telah bekerja sama dengan berbagai mitra untuk memberdayakan masyararakat, salah satunya adalah masyarakat dari kalangan penjahit. Namun dengan sumber daya yang terbatas namun potensial dalam mempelajari dinamika keadaan, perlu adanya pelatihan berbagai inovasi dalam hal UKM Batik demi terciptanya ide-ide baru. Pelatihan penciptaan busana adalah solusi dari permasalahan surutnya minat dikarenakan stagnasi desain busana batik di pasaran. Pelatihan penciptaan busana dilakukan di daerah Pilang. Dalam proses penciptaan busana terdapat berbagai tahap seperti 1) Pembuatan ilustrasi mode, 2) Pembuatan pecah pola, 3) Pemotongan kain, dan 4) proses menjahit. Hasil akhir dari pelatihan penciptaan busana ini berupa dua atasan busana androgini yang mengaplikasikan bahan dasar kain batik printing dengan motif tradisi dan modern. Pelatihan ini memberikan pengetahuan untuk para mitra UKM Batik Aluna dalam membuat berbagai jenis desain busana sehingga mampu untuk memngembangkan berbagai desain dan bertahan secara mandiri.

PENGEMBANGAN UMKM B&B SNACK DESA SAWAHAN KABUPATEN REMBANG MELALUI GOOGLE MAPS DAN PAPAN PETUNJUK ARAH

2024-02-07T11:04:40+07:00

Most MSMEs, including B&B Snack MSMEs, have not adopted technology as an effective sales tool. B&B Snack MSMEs face problems, namely a less strategic location and a lack of understanding of MSME owners regarding information technology. Therefore, in the YPPI Rembang University (UYR) Business Work Lecture Community Service activities, they provide a solution to overcome this problem, namely registering the location of MSME B&B Snacks on Google Maps and using direction signs, which can help customers find the location easily. The main goal is to increase the competitiveness of B&B Snack MSME owners in their main market in Rembang City and increase their business turnover. This activity began with a survey of MSME locations and discussions with B&B Snack MSME owners to identify problems. Furthermore, assisting MSMEs in registering locations on Google Maps and creating direction signs. The results of the activities of the MSME B&B Snack location are registered on Google Maps and have directional signs.

Pengenalan Digital Marketing melalui Sosial Media dan Website dalam Mendorong Optimalisasi Pemasaran pada UMKM House Of Duren Salatiga

2024-02-24T12:24:41+07:00

Tujuan dari kegiatan pengabdian masyarakat pada UMKM ini yaitu untuk meningkatkan optimalisasi pemanfaatan platform digital. House of Duren merupakan UMKM yang membutuhkan bantuan berupa pelatihan dan pendampingan. Metode yang digunakan dalam kegiatan ini adalah dengan memberikan materi pelatihan dan pendampingan terkait optimalisasi media sosial dan merancang website UMKM House Of Duren. Kegiatan tersebut meliputi pelatihan dan pendampingan dalam merancang content plan menggunakan Google Spreadsheet, membuat desain konten menggunakan aplikasi Canva, dan mengembangkan website menggunakan Google Sites. Kegiatan-kegiatan tersebut dirancang sedemikian rupa sehingga nantinya House of Duren dapat secara mandiri terus melakukan perencanaan, perancangan, dan pemeliharaan konten & website.

Pemanfaatan Cengkeh dan Daun Salam pada berbagai Produk Kosmetik

2024-02-06T08:39:53+07:00

Cloves are one of the richest sources of phenolic compounds such as eugenol, eugenol acetate and gallic acid and have great potential for pharmaceutical, cosmetic, food and agricultural applications. The aim of this community service activity is to provide knowledge regarding the benefits of cloves, which are applied in the form of cosmetic preparations, as well as providing training to partners so that their use is optimal and practical, and it is hoped that this can become a business opportunity.

The solution proposed in this service activity is (1) providing knowledge about clove plants, (2) procuring materials in the form of medicinal plants for making preparations. (3) procurement of containers for the packaging process (4) conducting Good Manufacturing Practices (GMP) training to partners so that partners can make them independently.

In service activities, the method used is an approach to the collaboration partner "SMK Mandala Bhakti Surakarta" providing counseling about clove plants and training as a transfer of science and technology (IPTEK) to make cosmetic preparations as well as evaluating the results of activities by giving partners the opportunity to practice making preparation.

PENGUATAN KETERAMPILAN BERBAHASA INGGRIS TNI AU SATRAD 212 RANAI KABUPATEN NATUNA

2024-03-27T09:47:58+07:00

This community service program aims to facilitate the improvement of English skills for military personnel of Radar Unit 212, Indonesian Air Force, in Natuna Regency. This area is in close proximity to the South China Sea, which is still subject to territorial disputes among several Southeast Asian countries. As an international language, English plays a crucial role as a communication bridge for Air Force personnel. By implementing Communicative Language Teaching (CLT), a teaching method focusing on actual interaction such as conversation and discussion, the Air Force personnel can benefit from this English skills improvement program.

Edukasi Menjaga Kesehatan Mental melalui Pendekatan Komunikasi Antar Pribadi pada Siswa SMA PGRI 3 Jakarta

2024-03-26T13:18:11+07:00

The level of awareness Indonesian society regarding mental health, especially among teenagers, is still minimal, therefore lecturer and students from Faculty of Communication Sciences, University of Indonesia Maju provide education regarding how to maintain mental health for students at SMA PGRI 3 Jakarta. Mental health is a form of true balance of mental functions and the creation of adjustment between humans, themselves and their surrounding environtment. The method used in this community service is the lecture and discussion method. The results of community service activities for educational participants regarding interpersonal communication approaches in maintaining the mental health of SMA PGRI 3 Jakarta students begin to open up and increase their knowledge regarding maintaining mental health. These result were obtained from the evaluation form filled in by participants and observations during the discussion process.

Pemantapan Kemampuan Berbicara Bahasa Jepang Bagi Peserta Magang LPK Indonesia Nippon Anugerah Berbasis Aplikasi Praktek Percakapan Bahasa Jepang

2024-03-04T09:52:51+07:00

Japanese language skills are a mandatory requirement for Indonesian interns who will work in Japan. Based on interviews with the leadership of LPK INNA (Indonesia Nippon Anugerah) Padang, it is known that the average intern who goes to Japan has Japanese language skills at N4 level or at least N5. At this level, students can read hiragana, katakana and basic kanji, they are can listen and take in information that is spoken slowly. However, interns are still hampered in communicating spontaneously, they are not fluent and stammer in carrying out conversations. In this PKM, training will be given to strengthen Japanese speaking skills to interns at LPK INNA through the Japanese Conversation Practice application. This training aims to: provide an understanding of Japanese culture related to communication and work ethic, practice carrying out daily Japanese conversations, introduce the use of the Japanese Conversation application as a medium for independent practice. The transmission of science and technology uses the SAVI method

Pendampingan dan Pengembangan Usaha UMKM Anis Tempe melalui Branding Produk di Era Digital

2024-02-06T10:08:37+07:00

The development of Micro, Small, and Medium Enterprises (MSMEs) in the current digital era requires product branding through social media. Strengthening MSMEs product branding by providing business assistance through the Business Work Lecture (KKU) program conducted by YPPI Rembang University. In this case, the MSMEs assisted is MSMEs Anis Tempe which is located in Meteseh Kaliori Village, Rembang Regency, Central Java. The problems experienced by MSMEs Anis Tempe are at the marketing (branding) stage, lack of ability in digitalization, not having a business license and not having a business logo. The solution to this problem is to carry out a community service program with development and assistance in strengthening product branding through social media as a marketing strategy and expansion, as well as creating attractive logos and product labels. The results of this service activity are creating attractive logos and product labels, having a social media account, including the location of MSMEs on Google Maps, and having a business license continue their business.

Keywords: Mentoring, MSMEs, Product Branding

Marketing Assistance for MSMEs Using Media Social

2024-02-03T09:21:09+07:00

Assistance in the use of social media for Micro, Small and Medium Enterprises (MSMEs) provides advantages and convenience in carrying out promotions to increase sales volume. The method used in community service is introduction, creation and assistance by choosing the right application is TikTok Shop. The TikTok Shop platform merges with TikTok as a TikTok platform that can share short videos without any time limits and has a wide reach and network with high traffic. The advantages of the TikTok Shop are expected to be able to help Mui Cat Shop to increase sales volume so that the expected profit is achieved.

PEMBUATAN MURAL TEMA PENDIDIKAN UNTUK PENGUATAN SEKOLAH ADIWIYATA DI SDN SAMBIREMBE 2 KALIJAMBE SRAGEN

2024-02-12T08:59:04+07:00

Tujuan pengabdian yang akan dilakukan adalah pembuatan mural untuk penguatan program sekolah adiwiyata dan media pembelajaran seni budaya dan prakarya anak Sekolah Dasar di Kalijambe Sragen. Dikarenakan (1) belum terciptanya lingkungan sekolah yang bersih, rapi, indah, nyaman, dan menarik sebagai pendukung program adiwiyata sekolah, (2) Sarana/media pembelajaran seni budaya dan prakarya kurang maksimal. Solusi yang dilakukan adalah Penerapan seni mural dengan menggambar tembok sekolah sebagai sarana memperindah visual lingkungan sekolah, dan Pemanfaatan seni mural di tembok sekolah sebagai media pembelajaran seni budaya dan prakarya dalam kegiatan menggambar. Metode yang akan digunakan melalui pelatihan dan dan pendampingan melalui pendekatan partisipatif dan kolaboratif berpijak pada hasil observasi dan wawancara secara mendalam mengenai tema mural dengan metode direct practice menggambar langsung lukisan pada dinding sekolah. Target luaran yang akan dihasilkan adalah (1) Karya mural di dinding sekolah (2) Artikel publikasi di jurnal Adiwidya (3) Video visualisasi karya dari hasil penerapan seni mural yang telah dilakukan; (4) Publikasi pada media cetak/online/repository UNS.

Kata kunci: mural, program adiwiyata, media pembelajaran

Pelatihan Pengelasan lanjutan dalam Pembuatan Tong Sampah untuk Anak Berkebutuhan Panti Karya HEPHATA HKBP Sumatera Utara

2024-02-28T10:14:43+07:00

In connection with the easing of the Covid 19 virus in Indonesia, the Indonesian Christian University (UKI) Engineering PKM TEAM conducted welding training offline for children with special needs. The purpose of the Service for children at the Panti Karya is to be able to provide training in welding and making trash cans easily and effectively as life skills for the children of the HEPHATA HKBP Panti Karya Foundation in North Sumatra Participants, to be able to implement cleanliness around the Hephata HKBP Panti Karya Foundation in North Sumatra as well as children who already have the skills to make trash cans from welding training can generate incoming funds for the HKBP Hephata Panti Foundation in North Sumatra. With this dedication, we can equip the children of the Karya Orphanage with life skills in making trash cans and welding to increase their competence.

Pendampingan Penggunaan Aplikasi Budgeting Pada PT Jaya Selalu Juwana Jawa Tengah Guna Meningkatkan Pendapatan Usaha

2024-03-26T10:32:29+07:00

The emerging issue in the latest technological advancements has become the most powerful mechanism for advancing living standards and environmental sustainability in the era of the 4.0 revolution, leading to the Society 5.0 era. The combination of technology, which also focuses on humans, will be balanced to advance economic growth. PT Jaya Selalu Juwana, located in Central Java, is a cold storage company engaged in the export of fresh products. This dedication to society is expected to increase knowledge and utilize technological advancements packaged through an application called "budgeting" that can be used to increase the revenue of PT Jaya Selalu Juwana, Central Java. In the future, PT Jaya Selalu Juwana, Central Java, can also analyze business activities ranging from income planning to projecting profit/loss through budgeting software applications that can be downloaded through the web or the Play Store and App Store.

PENDAMPINGAN PENGUATAN MANAJEMEN BISNIS DAN PENGURUSAN SERTIFIKASI PRODUK HALAL SELF DECLARE PADA UMKM JENANG AYU BU SONO DI DESA PACING WEDI KLATEN

2024-04-17T11:51:53+07:00

Pendampingan Proses Produk Halal (PPH) merupakan kegiatan yang ditujukan untuk membantu para pelaku Usaha Mikro, Kecil, dan Menengah (UMKM) dalam kegiatan penguatan manajemen dan pengurusan sertifikasi halal pada program self declare/Sertifikasi Halal Gratis (SEHATI). Program tersebut merupakan program yang ditawarkan oleh Kementrian Agama (Kemenag) melalui BPJPH, tujuannya sebagai memberikan kemudahan pelaku UMKM untuk memperoleh sertifikasi halal secara gratis, kegiatan tersebut juga merupakan strategi mengakselasari peningkatan jumlah pelaku UMKM yang mempunyai produk bersertifikasi halal di Indonesia yang diawai Lembaga Pemeriksa Halal. PPH juga merupakan upaya untuk meningkatkan kepercayaan konsumen dan memperluas akses pasar yang lebih luas. Salah satu pelaku UMKM adalah produsen produk jenang ayu Bu Sono melalui program PPH dan produk yang tersertifikasi halal dapa diakses oleh pasar muslim yang lebih luas dapat dikatakan meningkatkan produktivitasnya melalui kegiatan memperluas pangsar pasarnya. Selain itu pendampingan ini juga membantu UMKM untuk melatih , UMKM dalam pengisian SPJH, mengisi aplikasi si Halal dan menginput data produksi pada aplikasi si Halal, pendamping juga melakukan verifikasi dan validasi pada produk yang akan didaftarkan pada program self declare (SEHATI). Pengabdian ini akan menghasilkan produk Jenang Ayu Bu Sono tersertifikasi halal dan memiliki nilai tambah produk dan terjamin.